‘Price Analysis is determining the right price for your product’. Cost and Price Analysis are explored to help you determine the right proposed price for your products and services.
Your price sends a strong message to the market- it needs to be consistent with the value you are delivering. When your price, value proposition, positioning and brand are aligned, you are in the best situation to maximize revenue and profits. In order to develop a good pricing strategy, we need to start looking at major variables such as value proposition, market lifestyle stage and your revenue and profit goals. The pricing should support, brand and channel partners to match the Purchase Power Parity of the consumers.
Najmi’s expert analysis will help you get the best competitive price for your product in 4 steps:
- Firstly, we document your cost structure.
- We make sure that we capture a competitive price for you.
- Estimation is made regarding how sensitive your target market is to price fluctuations.
- After sieving through these steps, price is calculated that would maximize profit and sales.
Prices determine the future of the product, acceptability of the product to the customers and return of investment from the product.
