Post purchase surveys are key to managing and improving your in-store customer experience. By positioning a survey terminal by the checkout or store-exit one can tell what your shopper base is thinking, delivering timely insights that companies can use to fix issues and improve service levels. We carry out intense qualitative and quantitative market research to understand customer preferences and collect product performance feedback to improve the offer instore. The feedback can be taken both online and offline depending on consumer’s convenience.
The market research objectives include collecting data and feedback on:
